Wednesday, October 6, 2010

Merchandise

We know that t-shirts, hats, glassware and more is a big part of having a brewery. Making the first run of t-shirts was an exciting thing. I went back and forth on what style of shirt and what type of look to create and with the help of Angela and the great folks at Westcoast Artwear we came up with our signature series t-shirt. We decided that it should be a one of a kind shirt. We wont make this one again. We wanted it to be special for those who buy it.

Being create marketing types we’ve been thinking of all the funny slogans you can put onto shirts. Going through the thought process is difficult because you have to always remember what your company is about. You don’t want to be too racy or over the top and you don’t want to offend, much. The point is to make a shirt that’ll convey something a wearer may want to display.

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